I’ve been there. I used to feel awkward showing up online, hesitant to post anything more than just an emoji or a few words as a caption, and uncomfortable of getting in front of the camera and posting pictures of myself.

 

My social media was mostly just the work I created, with hardly any real messaging behind it that actually spoke to people's needs. NOBODY was telling me that my website and social media spoke to them. I was just another random business out there that just had a headshot or two representing them.

 

Eventually, I started showing up more intentionally. Getting photos of myself, writing captions that told stories or provided value, and sharing little glimpses of my life, like my pets and travels. I got clear on who I wanted to attract, and slowly but surely, the right people started finding me and saying, “I knew you were the photographer for me.” It didn’t happen overnight, but with consistency and a willingness to be seen, it happened. And it can happen for you too!